Coronavirus to Impact Chinese Phone Brands, Delays Sales and Launches


Novel Coronavirus can derail Chinese smartphone makers' India plans in 2020 as China lockdown, in the lengthy run, can severely affect the flow of key elements required to bring together smartphones at their manufacturing plants in India.
According to enterprise experts, if the lockdown continues for over a month or so, it will bog down the time-to-market strategy of nearly all Chinese brands as China offers bulk of a number semi-knocked down (SKD) elements like reminiscence chips, touch panels/cover glasses alongside with semiconductors for smartphone assembling strains in India.

Unlike the definitely built-up (CBU) units that are last products, SKD requires labor to assemble five-six key elements that are imported and China is the most important supplier, alongside Vietnam and Taiwan.
Most Chinese brands are currently involved with almost 100 percentage SKD-level production in the country.

"The long-term have an impact on of Coronavirus will have an effect on upcoming smartphone launches as a number manufacturers will locate it tough to preserve their time-to-market planning in the wake of lengthening in SKD arriving in India," Tarun Pathak, Associate Director, Counterpoint Research, advised IANS.

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