Twitter Bought Chroma Labs : Apps and Games


Twitter has received California-based Chroma Labs that develops tools for short-form video and photograph creation and was based by seven Facebook and Instagram employees in 2018.
The Chroma Stories app lets users fill in fashionable design templates and frames for posting collages and extra to Instagram Stories, Snapchat, and more.

"Thrilled to welcome the top-notch @Chroma_Labs team. They'll be part of our product, design, and eng groups working to supply people more innovative methods to express themselves on Twitter," posted Kayvon Beykpour on Tuesday who is product lead at the micro-blogging platform.

Twitter, however, did no longer disclose the amount it paid for the acquisition.

During the past year, Chroma Labs has enabled creators and agencies around the world to create thousands and thousands of tales with the Chroma Stories app.

"As a phase of this (acquisition), we're shutting down our business, fantastic immediately. You'll still be able to use the Chroma Stories app to craft incredible testimonies as lengthy as the app remains established on your phone, and until there is some breaking alternate in a future iOS update," the company stated in a statement.

According to Sensor Tower, nearly 615,000 humans have set up a Chroma Stories app.

Chroma Labs' co-founders include Instagram 'Boomerang' inventor John Barnett, CTO Alex Li, who used to be an engineering manager on Facebook Photos and Instagram Stories and Joshua Harris who was a product design manager on Facebook's augmented actuality team.

With Chroma Stories, users can pick between retro filters, holiday-themed frames and collage templates.

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